Brookings, home to South Dakota State University, is the second most affordable college town in the U.S., according to a WalletHub study.
In WalletHub’s “2025 Best College Towns in America,” factors including housing costs, cost of higher education and student loan debt per person, among others, were considered.
“SDSU is committed to providing a quality education at an affordable cost,” Michaela Willis, vice president for student affairs and enrollment management, said. “This ranking affirms our commitment to the land-grant mission of SDSU in providing access to education and the importance of our strong relationship with the community of Brookings. Affordability both in cost of attendance and cost of living in our community sets SDSU apart and enhances the college experience while providing an opportunity for reduced debt for graduates. This recognition reflects the commitment of many at the university and in the community.
The relationship between the Brookings community and SDSU offers a mutually beneficial relationship complemented by the energy of students and campus programming — academics, athletics, arts and more.
“Brookings is a vibrant community and an affordable place to live and work,” said Tracy Greene, vice president and general counsel at SDSU. “This ranking shows SDSU is not only a great option for an education, but also a premiere place to work. Between the active campus and many great community amenities, Brookings has a lot to offer at an affordable cost of living.”
The study evaluated 415 cities of various sizes with a college or university population of 7,500 students or more. Brookings and SDSU ranked No. 2 in the study’s wallet friendliness category.